As of the second quarter of 2022, the most popular social media apps among internet users in Vietnam were
In Vietnam, social media is rapidly expanding. This trend is not only beneficial to social media companies seeking to acquire user visibility, but it also increases the likelihood of creating buzz on the Vietnamese social media platform.
Vietnam began introducing social media services in 2014, and the country is now the top online destination for several large corporations such as Microsoft, eBay, Instagram, and Facebook. The existence of various multinational companies, such as Vhearts, has contributed to the rapid expansion of social media in Vietnam.